Here is a sample of my latest work. I feel very strongly about this matter and felt I had to take a stand. Borders has been denying me, and the good people of Australia, a discount coupon for too many months now.
Hi Borders,
I’ll be honest with you. I subscribe to your email newsletters simply for the coupons. 20 – 30% off a full priced book has me running into your store to purchase books I’ve already read before, just for the bargain of it all. But where’s the love gone? I have noticed that you haven’t had such an offer since before Christmas. In the current economic climate, I simply can’t afford to shop for the sake of it, let alone without incentive. I’m begging you – BRING BACK THE COUPONS! And not the 20% off lonely planet type coupons – who are you kidding – no one can afford a holiday these days, even if the guide book is on sale.
Last year I was a weekly shopper at your Pitt Street Mall store in Sydney but this year I haven’t been in once. I’ll return as soon as I can afford it, which without a coupon, may be never.
Thanks for the memories,
Sara Carkagis
Dagnammit Borders, I asked for a gift voucher for your store for Christmas KNOWING that I could get more bang for my gifted buck with your weekly coupons and now I fear my gift card will diminish far quicker than hoped AND I could get the book I want at some other store for cheaper but will feel obliged to use my gift card instead. oh the humanity.I wish books grew in my garden so I could pick them for free. Or at least in my neighbours garden anyway. I'm not so good at growing stuff really.
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